Tobin College of Business of St. John's University, New York
MGT 600 - Contemporary Issues in Management
CRN: 73899, Tuesdays 6:55-9:25pm. St. John Hall 115

Dr. Charles Wankel


Instructor Information
Name Charles Wankel
Email wankelc@verizon.net
Office locations Queens campus: 401 Bent Hall; SI: 107C Spellman Hall
Office hours Queens, Staten Island, and Manhattan campus office meetings are available by appointment. Scheduled office hours are on Skype (video, audio, and chat) Thursdays and Fridays, 10am to 11:30am.
Phone 908-334-7792

Dr. Charles Wankel, Professor of Management, St. John's University's Tobin College of Business, has been the recipient of many awards for his research and service to the profession from the Academy of Management (AOM), the premier scholarly society for the discipline of management. On August 9, 2010, the AOM's Organization and the Natural Environment Division bestowed on him its 2010 Outstanding Service Award. Dr. Wankel's extensive business and international experience supports his teaching. He has been a visiting researcher and lecturer in many nations, as a Fulbright Fellow, and with support from the United Nations Development Program and the Open Society Fund. In addition to his position at St. John's, he is Vice Rector at the Poznań University of Business in Poland and serves as the Rotterdam School of Management in the Netherlands as a dissertation committee member. His extensive business experience includes managing hardware wholesale and retail businesses, developing training programs for thousands of Fortune 50 company managers, including ones for IBM Learning Services and McDonald's Corporation, and executive programs for Columbia University School of Business, and in the oil industry in Siberia.

Dr. Wankel has published and presented extensively. His Research in Management Education and Development series (Information Age Publishing, Charlotte, NC) includes Management Education for Integrity (forthcoming 2011); Cutting-edge Social Media Approaches to Business Education: Teaching with LinkedIn, Facebook, Twitter, Second Life, and Blogs (2010); Being and Becoming a Management Education Scholar (2010); Management Education for Global Sustainability (2009); University and Corporate Innovations in Lifelong Learning (2008); New Visions of Graduate Management Education (2006); Educating Managers through Real World Projects (2005); The Cutting Edge of International Management Education (2004); Educating Managers with Tomorrow's Technologies (2003); and Reinventing Management Education for the 21st Century (2002). His Palgrave Macmillan Global Sustainability Through Business series includes: Global Sustainability as a Business Imperative (2010). His Emerald Publishing Group Cutting-edge Technologies in Higher Education series includes: Higher Education Administration with Social Media: Including Applications in Student Affairs, Enrollment Management, Alumni, Careers (2011); Educating Educators with Social Media (2011); and Teaching Arts and Science with the New Social Media (forthcoming March 2011). SAGE Reference multi-volume works include: Encyclopedia of Business in Today's World (2009), winner of the American Library Association's Outstanding Business Reference Source of 2009 Award, and 21st Century Management: A Reference Handbook (2008). Textbooks include: Management (Prentice Hall, 1986); World-Class Managing: Two Pages at a Time (Fordham University Graduate School of Business, 1990); Kierowanie (Panstwowe Wydawnictwo Ekonomiczne, 1994); and La Gerencia Dominicana en el Nuevo Milenio (Universidad Catolica, 1998). Books on social and ethical issues include: Anti-communist Student Organizations and the Polish Renewal (St. Martins Press, 1992); Innovative Approaches to Reducing Global Poverty (IAP, 2007); Global Sustainability Initiatives: New Models and New Approaches (IAP, 2008); Innovative Approaches to Global Sustainability (2008); Alleviating Poverty through Business Strategy (2010); Emerging Ethical Issues of Life in Virtual Worlds (IAP, 2010); Globalization and Ethics (IGI-Global, forthcoming 2010); Effectively Integrating Ethical Dimensions into Business Education (forthcoming 2011) and Rethinking Business Ethics Education for the Future (forthcoming 2011). Books on higher education in virtual worlds include: Higher Education in Virtual Worlds: Teaching and Learning in Second Life (2009), Transforming Virtual World Learning: Thinking in 3D (Emerald forthcoming 2011), and Engaging the Avatar: Global Education (IAP forthcoming 2011). Also see: Streaming Media Delivery in Higher Education: Methods and Outcomes (IGI-Global, 2010).

Course Description

The theme of this section of the Contemporary Issues in Management course is Managing for Sustainability. Global warming and other ecological problems are endangering the worldís success on a macrolevel. However, it is clear that individual businesses can foster sustainable practices by themselves and their stakeholders in ways that bolster the achievement of many of their strategic objectives. This course will cover the issues and opportunities that make global sustainability a business imperative.

In July 2008, at World Youth Day in Sydney, Pope Benedict said that insatiable consumerism [fueled by irresponsible marketing] was driving global warming and ecological degradation and destroying human values – a poison that corrodes what is good.

Course Objectives

To make learners aware of:

  • the issues associated with sustainability as a corporate strategy
  • examples of how corporate services and general office practices can be greened
  • sustainability in manufacturing and product design
  • collaboration for sustainability
  • environmentally preferable supply chain management
  • evaluation and reporting of sustainability performance
Schedule
SESSION TOPIC
#1
9/7
Tuesday
Campus

WELCOME TO MGT 600, CONTEMPORARY ISSUES IN MANAGEMENT!

ASSIGNMENT: Welcome to the MGT 600 Contemporary Issues in Management learning community. We are from all sorts of businesses and backgrounds. Some of us are full-time students, while others are full-time business people. Let us take a moment for introductions. Please post a message saying “Hi” to your fellow students. Your message can mention what you are interested in, where you studied previously, what your major is, what your aspirations are, and some personal things to communicate that you are indeed a fellow human. For example, you might mention that you feed your pet turtle Luigi only organic brussel sprouts from the greens market. Or, that you are an inveterate scuba diver. Or, mention your favorite vacation, book, movie, song, politician (if you are brave), sport, food, restaurants, exercise venues, museums, dance clubs, or secret New York special places. Indeed, if you are fearless you might even suggest to be the coordinator for a dinner out with others from this class to parse the assignments and readings over a bottle of Chianti and pasta di mare. I always give a top grade to students who have ten sentences or more. Similarly, those who have tersely dismissive, miniscule offerings for our learning community fall off their chairs upon finding they have started the course with an F grade. Post your salutational tidings to the “01_HOWDY” forum in the Discussions on the SJU Blackboard course site. Also, I expect every student to respond to the introduction of every other student with a pleasant collegial expression of interest and appreciation on the occasion of making their acquaintance. This can be readily accomplished using the reply function in Blackboard, perhaps observing communalities and noteworthy observations.

ASSIGNMENT: Send an email to the instructor at wankelc@verizon.net from the email address at which you prefer to receive correspondence. In the subject field of this email put “MGT 600 Student Contact Information”. In the email include the version of your first name or nickname with which you prefer to be addressed by the instructor; your mobile, home, and work phones that you do not mind being contacted at by the instructor; and the address at which you prefer to receive paper correspondence. This assignment should be done immediately.

ASSIGNMENTS: To enable your team members to contact you to get your team's work underway post the contact modalities that you would offer them to communicate with you in this endeavor to the “01_TEAMMATES_CONTACT_INFO” forum under the Discussions folder on the course website. For example an email address, cell phone number, screen name, Skype, etc. Ideally include alternative ones to assure agile contact. However, post what you feel comfortable with. (If you do not feel comfortable sharing contact information with other students please contact me to develop a workaround.) Then make contact and discuss this assignment with your team. Your team should arrange to meet in Emgeetee Island for the brainstorming session, however, it might be useful to work together in joining Second Life and creating avatars to provide peer facilitation. Screenshots are readily made in Second Life and such pictures of your team should be included in your PowerPoint presentation. The names of your teammates are listed in the next section.

TEAMS:

(1) Daniel Scavetta, Ya-Wen Choya Chiu, Dehan Basnayake, Penny Yang, Kristen Conforti
(2) Chia-Fen Carol Liu, Jesse Brasco, Maria Atsalis, Susan Chun, Daniel Uyar
(3) Lindsay Steen, Si Rong Selina Wang, Milin Jani, Ri Xin Steven Han, Christina Purkari
(4) Rimma Spigelman, Stephen Lee, Iaisha Smith, Greg Koumoullos, Li Nicole Ling
(5) Nancy Chea, Tara Sym, Mariel Brady, Ching-Chuan Romu Chang, Alyssa Tamasi, Christopher Herbert

VIEW: What is LinkedIn? This 2-minute video is available at: http://www.youtube.com/watch?v=IzT3JVUGUzM&feature=related

ASSIGNMENT: Join the social networking group LinkedIn by going to LinkedIn.com.  Develop a profile that describes you in an interesting and professional way. After you join, to “link up” in the site click on the green Add Connections link in the upper right corner of your profile. Then, enter my email address wankelc@verizon.net to send me an invitation to join your LinkedIn network. (A) Post to the “01_PROFESSOR’S_CONNECTION” forum in the Discussions on the SJU Blackboard course site when exactly (date and time) you added me as a LinkedIn connection. (B) Then, post your first name, last name, and the email address that you used for LinkedIn to the “01_NETWORKING_AT_TCB” forum in the Discussions on the SJU Blackboard course site to enable other students in this course to invite you to join their LinkedIn network in the way that I described above. (You must post the same email address that you have entered into your LinkedIn settings. To have more than one email address through which people may send invitations to have you join their LinkedIn network, you must go to the “Settings” link on the top right of your LinkedIn profile. Then click on the “Personal Information” section of your Settings and add your other email addresses that people might use to find you.) Add as many of the students in the course as soon as you can. Later you will be required to report how many total LinkedIn connections you have.

ASSIGNMENT: Using the “Answers” blue tab at the top of your LinkedIn profile, ask a meaningful question on an issue that is important to you. Also, it is best not to check any of the three boxes at the end (business promotion, recruiting, or job-seeking) as doing so may flag your question as inappropriate for this part of LinkedIn. Assume that your query will solicit responses from important and knowledgeable people whom, in addition to valuing the content of their responses, you might be thrilled to have as part of your network. Understand that someone's answering of one of your questions does not make them part of your network. However, their responding to your question gives you that as a basis for your sending them an invitation to connect with you. Post your query to the “01_LINKEDIN_QUERY” forum in the Discussions on the SJU Blackboard course site. When you get responses to your LinkedIn query, post the best one(s) to the “01_DID_I_GET_RESPONSES?” forum in the Discussions on the SJU Blackboard course site. After you have had your question up for a time, say a week or so, you are to designate a best response.  This is a way of assisting the people who put the most effort into their answers to attain helpful expert certification in LinkedIn.  To do this, go into your LinkedIn profile and click on the Answer tab.  In the My Q&A box, click on View all your answers and questions.  For the question that you have submitted for the course assignment, click on Rate Answers and check off the answer you consider best.  Use the rate button on the bottom of the page to process your rating.

ASSIGNMENT: Using the pop-down menu to the left of the search box on the top right of your LinkedIn profile enter GROUPS. Then, search for groups that relate to your professional career interests. Join 10 such groups. (You can leave groups and add others as you proceed with LinkedIn. However, 50 is the maximum number of groups that you can join.) Once you are a member of a group, you will see in your search results those people who are also in a group with you. When you are a member of a group with people, you do not have to know their email addresses to invite them to add you as a LinkedIn connection. Therefore, the next exercise on locating a manager involved in international activities might be facilitated since you will be able to connect with more of the people you find directly due to your common membership in a group. When you have completed this exercise, post to the “01_HOW_MANY_GROUPS” forum in the Discussions on the SJU Blackboard course website the number of groups you have joined and which ones seem most promising to you.

RECOMMENDED ONLY: Although not a required assignment in this course, I exhort you to join the group called “St. John's University, Queens NY” which currently has over 1,000 members. To do this go to the search window on the upper right of the LinkedIn screen. Use the pop-down menu to the left of the search pane to limit it to searching groups. Then, search for “St. John's University” and you will arrive at the group's page. There you will see a link “Join this group.” Click there to join. You will be presented with a number of contact options and be requested to click “Join this group” again. Then, your request will go to the group manager for approval. After you are approved as a member, using the advanced search utility (to the right of the main search pane) you can contact other group members readily without knowing their email address for such things as adding them as a connection. So, if you are interested in working in publishing with an editor, you can put the word “editor” in the keywords field of the advanced search window and check off the box to the left of “St. John's University, Queens NY” group in the group area of the advanced search window. This procedure will bring up people in job functions or industries that you have interest in for you to connect with. You might try connecting with 10 St. John's alumni this way as a start. Using as a keyword some industry or function of interest to you, you might locate germane groups using the above procedure, but instead of searching for St. John's groups you might search for a term such as “Supply Chain” and then network with people of interest who are members of that group regardless of whether they are connected to St. John's or not. I also recommend adding other SJU students you know, friends, and family.

ASSIGNMENT: On the top of your LinkedIn profile page just below the blue tabs in the gray area is an “Advanced Search” link. Using the “Current Title” field, enter either “Global” or “International” with one of the following terms: marketing, finance, operations, auditing, accounting, human resource, management, real estate, insurance, franchising, legal, purchasing, logistics, manufacturing, production, information, outsourcing, or distribution. Examine the people who you find this way. If perchance this strategy does not garner many people, try putting the search terms in the “Keywords” field of the Advanced Search utility. Discuss in at least 150 words hypothetically why someone might want such a list of people to network with. Include specific examples of people you networked with in this exercise. You cannot get full credit for this assignment without naming specific people you networked with. Post your report to the “01_GLOBAL_EXECUTIVE_CONNECTION” forum in the Discussions on the SJU Blackboard course site.

ASSIGNMENT: After the dust settles, reflect on and evaluate the LinkedIn projects in this course in at least 50 words, including ideas for improving them. Post your report to the “01_LINKEDIN_PROJECTS_EVALUATION” forum in the Discussions on the SJU Blackboard course site.

 
#2
9/14
Tuesday


Online

SUSTAINABILITY AS A STRATEGIC ISSUE.

READ: Adam Werbach (2009), Strategy for Sustainability: A Business Manifesto. Boston: Harvard Business Press. Introduction & ch. 1 (pp. 1-42)

READ: Darcy Hitchcock & Marsha Willard, The Business Guide to Sustainability: Practical Strategies and Tools for Organizations. 2nd ed.  Earthscan Ltd., 2009. Chapter 1

ASSIGNMENT: Discuss why a company might want to embark on sustainability as a strategy in at least 500 words based on the assigned readings for this session and at least five additional recent germane periodical articles that you might obtain from the St. John's e-Library. Your report should include a consideration of the importance of transparency. Post your report to the “02_SUSTAINABILITY_STRATEGY” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

CHANGE AGENT/SUSTAINABILITY DIRECTOR: HOW TO KEEP A SUSTAINABILITY EFFORT ON TRACK. What You Should Know about Sustainability. Strategies You Can Use: Change Agents with No Formal Authority (Begin with your span of control, Sow seeds, Discussion groups, Green teams). Sustainability Coordinators with Formal Authority (Steering committees, Task forces and project teams, Individuals, Award programmes and certification systems, Sustainability management systems).

READ: Hitchcock and Willard (2009), ch. 2

ASSIGNMENT: Discuss green teams. Locate at least five examples of teams working on environmental sustainability related efforts in organizations. Your report should be at least 400 words and include recent germane cited research. Post your report to the “02_GREEN_TEAMS” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

NOT REQUIRED BUT ONLY RECOMMENDED READING:

Nidumolu, R., Prahalad, C., & Rangaswami, M. (2009, September). “Why Sustainability is Now the Key Driver of Innovation”. Harvard Business Review, 87(9), 56-64

#3
9/21
Tuesday
Campus

SUSTAINABILITY IN SERVICES AND GENERAL OFFICE PRACTICES. What You Should Know about Sustainability. Strategies You Can Use: Clean up your own operations (Facilities, Technology, Paper products, Break room). Take responsibility for your ripples. Evaluate strategic threats. Explore emerging opportunities.

READ: Hitchcock and Willard (2009), ch. 3

ASSIGNMENT: Discuss emerging business opportunities related to sustainability. Your report should be at least 400 words and include several recent germane citations. Post your report to the “03_SUSTAINABLE_OPPORTUNITIES” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

#4
9/28
Tuesday
Online

SUSTAINABILITY IN MANUFACTURING AND PRODUCT DESIGN. What You Should Know about Sustainability. Strategies You Can Use: Product Design (Design for environment, Life cycle assessment, Life cycle costing, Product life cycle management and product life cycle tools, Grey lists black lists and supply chain management, Green chemistry, Converting products to services, Biomimicry). Operations (Energy and greenhouse gases, Collaborate with the supply chain, Product certification, Zero waste, Extended producer responsibility product stewardship and product take-back).

READ: Hitchcock and Willard (2009), ch. 4

ASSIGNMENT: Discuss making organizational operations greener. Your report should be at least 400 words and include recent germane citations. Post your report to the “04_GREEN_OPERATIONS” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

Environmentally Sustainable Business Interfaces of the Future: 3D Virtual Worlds: Second Life

Three-dimensional computer-based virtual worlds will increasingly be the context for business, educational, arts, and other doings. On May 1, 2007, a group of St. John's faculty, administrators, and information technology specialists went to our third annual meeting with our strategic partner IBM at their Thornwood, NY, solutions lab facility. During this meeting they convinced St. John's to embark on the creation of a campus in Second Life and the development of facilities and programs there. Dr. Jeffery Olson has been designated as the point person in this project for our university. Other universities, including Harvard, have already done so. I am developing exercises to bring my students into an experienced understanding of this rapidly evolving constellation of applications. In MGT 600 we shall consider Second Life business applications with two foci: (1) Virtual world applications that might result in environmental sustainability benefits. This will be your midterm project and is described in the session 6 listing below. (2) Virtual world business applications accommodating the needs of disabled people as a service learning project. You shall investigate which existing or future interaction design features and deployments of them are more or less accommodating. You shall consider how existing and emerging Second Life interfaces might suggest new types of accommodation of the disabled.

In this course, you should join the Second Life http://secondlife.com/ simulation and work with fellow students in virtual teams on various projects, reports, and presentations. One goal is to experience virtual collaboration in a three-dimensional web-based augmented reality.  This interface will be increasingly more and more important for communication, education, collaboration, and retailing. Indeed, Miklos Sarvary, “The Metaverse: TV of the Future?” [Breakthrough Ideas for 2008], Harvard Business Review, 86, 2(February 2008), p.30, notes that, “...within five years, the dominant Internet interface is likely to be the metaverse, a term used to describe interactive multiplayer games [and worlds] such as Second Life. In these new cyberworlds, companies will have not websites but, rather, virtual stores where their customers’ avatars can browse and chat with assistants before trying on and eventually buying that dress, T-shirt, or tie.” I see networking as a useful business skill for you throughout your careers. Since Second Life requires the uploading of (albeit free) software, it will be necessary for you to use your own computer rather than one in a lab on campus. You should be able to run it, unless you have an older computer with an analog (rather than a digital) video card; however, upgrading your video card is quite affordable. They have installed Second Life on two of the Macintoshes (machines M1 and M2) in Sullivan Hall Lab on the Queens Campus.

Virtual Worlds Service Learning Project Procedures: Create an avatar (character) in the Second Life virtual world http://secondlife.com . This does not have a monetary cost. Post the name of your avatar to the “04_AVATAR_NAME” forum under the Discussions folder on the course website. (If you have a problem with that site register through http://sl.nmc.org/join/). There are a number of orientations for Second Life. One free tutorial that I recommend is offered by the New Media Consortium at http://slurl.com/secondlife/NMC%20Orientation.

SERVICE LEARNING PROJECT AND REFLECTION

ASSIGNMENT: One of the current developing interfaces for an increasing number of life functions such as team meetings and other collaborations is that of virtual worlds. The preeminent one is Second Life. In this course you will be assigned to a team of fellow learners by the instructor to meet with in Second Life on the instructor's Emgeetee Island there to brainstorm on uses of this three-dimensional virtual reality interface with natural voice, chat, and other media by disabled people and organizations that wish to support them. Your team should develop both a written report and a PowerPoint presentation on your team's recommendations. This will be due October 20th. Each team member should post a copy of your team's presentation to the “04_2L_SERVICE_LEARNING_REPORT” forum under the Discussions folder on the course website.

The instructor owns an island, called Emgeetee Island (with an academic building financed by the St. John's University Center for Teaching and Learning) that you might use for meetings.

SECOND LIFE TIPS & TOOLS

  • Use landmarks to keep track of places. A landmark is like a bookmark.  You can make them and share them with your team.
  • Use “SEARCH” to find places, events, and groups that interest you.
  • You should “friend” the other students in the course in SL. This will allow them to show up in your contacts list as being online or not.
  • You can take a “snapshot” image of whatever your present camera view is.  You can save these to your hard drive or send them to people in-world as an emailed “postcard.” Camera controls can be located by going to the View tab on the top of your screen in Second Life, and then clicking on the Camera Controls option on the drop-down menu. You can use these controls to position the camera to view the front of your avatar in addition to the default back view.
  • When you open the profile of another person, one of the tabs says “My Notes.” You should use this field to record information about other avatars such as what their names are in real life and if they are students from our course, or when and how you encountered them, or any other information you might want to remember concerning your discussions with them. This can help you keep track of people you meet and why you are interested in them.
  • As in the real world, sharing information at the level of which university you attend is generally civil and normal.  However, as in real life, you ought to be a tad more circumspect with strangers you might encounter in SL about sharing more personal information, such as your telephone number.
  • Once you have your account and avatar, please add Prof. Wankel as a friend using his Second Life avatar name Ooey Oh
  • Prof. Wankel's island, Emgeetee Island, is a safe place to meet other students.
  • You can utilize a mature content filter to avoid potentially offensive things.
  • Second Life participation by you in this course is voluntary. If you prefer, you may negotiate an equivalent alternative assignment with the instructor.

SECOND LIFE RESOURCES (off-world):                                                      

SECOND LIFE ENTREPRENEURS:

On occasion for your projects you might want to contact Second Life entrepreneurs. It is possible to IM the avatars of others in Second Life. You might use Google to search for the term “avatar name” coupled with any other term you think might locate Second Life people in business such as “business”, “store”, and “entrepreneur” or just “Second Life” in LinkedIn. If you do not feel up to locating Second Life entrepreneurs, you may take a half a grade decrement and use a contact located by me or by students in previous classes. Some of those avatars are: Geoman Pinazzo, Effie Emmons, Arabella Ella, Marty Milena, Aeonix Aeon, Solange Benoir, Seiko LeMay, Flameheart Sol, Kat Alderson, Taryn London, Ann Otoole, Cybergrrl Oh, Trilobite Zanzibar, Twirlin Merlin, Holle Stine, Persephone Pheonix, Adriana Hian, Nellow Swain, Holli Hollywood, Phil Lampert, and Tenshi Vielle. In Second Life, the fourth button on the bottom bar is SEARCH. Clicking on that generates a window called “search in Second Life,” the seventh tab of which is PEOPLE. You can put the name of an avatar there to pull up the person's profile, including a button on the bottom of this window for INSTANT MESSAGING within the Second Life platform.

ONLY RECOMMENDED RELATED ITEMS:

Chris Gourlay, “Virtual West End for Cyber Shoppers: Retailers to Offer 3-D Replicas of Top Stores,” Times[London], December 28, 2008: http://business.timesonline.co.uk/tol/business/industry_sectors/retailing/article5404384.ece

David Pogue, “Living the Second Life”, CBS News Video, February 2007, accessible at:
http://www.cbsnews.com/sections/i_video/main500251.shtml?id=2496361n

David Pogue, “An Experiment in Virtual Living”, David Pogue's Blog, New York Times, February 22, 2007, accessible at:
http://pogue.blogs.nytimes.com/2007/02/22/an-experiment-in-virtual-living/

Kimberly Hill, “Exploring the Underbelly of Second Life,” E-Commerce News, May 19, 2007:
http://www.ecommercetimes.com/rsstory/57456.html

Alex Veiga, “Second Life an online first for many companies: 3-D virtual communities provide deep access to real consumers”. MSNBC, February 26, 2007. http://www.msnbc.msn.com/id/17284628/

CNN, Second Life’s Real Estate Barons [Example of entrepreneurship in virtual real estate], March 18, 2010:
http://money.cnn.com/video/news/2010/03/17/n_real_estates_second_life.cnnmoney/

CNN, DJ’s second chance in Second Life, February 23, 2010:
http://money.cnn.com/video/news/2010/02/23/n_second_life_dj_virtual_work.cnnmoney/

Green Business through Second Life
http://www.blip.tv/file/475378

#5
10/5
Tuesday
Campus

Light Bulb

INTERACTIVE ENGAGEMENT WITH DISTINGUISHED GUEST LECTURER:  STUART BRODSKY, Senior Sustainability Leader, GE Capital: Real Estate, will discuss the use of a performance metric for energy operation in commercial buildings. How the EPA rating tool helps meet this need (generating a kind of miles per gallon sticker) will be parsed. Mr. Brodsky will discuss with us: (1) observed institutional barriers, market disincentives, and myths and external barriers to energy efficiency and climate stewardship; and (2) his observations and experience on the role and actions of insurance companies and pension funds. His LinkedIn profile is at: http://www.linkedin.com/pub/stuart-brodsky/9/775/7a0 .

SUSTAINABILITY IN GOVERNMENT AGENCIES. What You Should Know about Sustainability. Strategies You Can Use: Spend Tax Revenue Wisely, Maximizing the Benefit to Society (Conserving energy, Take advantage of wasted resources, Streamline red tape, Employ green building practices, Find new funding sources, See the municipality as a whole system). Provide Infrastructure and Security (Ensure security, Design efficient vibrant urban spaces, Design effective public transportation). Protect the Commons (Engineer market-based incentives, Reclaim public goods and charge the full cost, Create preserves, Adopt the precautionary principle, Implement regulations). Create a Level Playing Field (Align regulations with your goal, Privatize the resource within the right boundaries, Get the numbers right, Eliminate perverse subsidies). Protect and Help People Who Need It (Focus on prevention, Perform triage, Combat hunger, Provide housing). Guide Us Toward a Better Future (Model and encourage new behavior, Use purchasing as a way to drive markets, Develop social capital, Provide incentives and grants for needed research, Create audacious goals and policies, Sponsor award programmes, Make information visible, Integrate sustainability into education, Equalize opportunities, Use public pension funds as a signal to business).

READ: Hitchcock and Willard (2009), ch. 5

ASSIGNMENT: Discuss audacious goals and policies in government. Your report should be at least 400 words with recent germane cited articles. Post your report to the “05_GOALS_AND_POLICIES” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

READ CASE: Rebecca Henderson and Paulina Ponce de León Baridó, Environmental Management at IBM (A): Making Sustainability Sustainable through Passion and Process, Cambridge, MA: MIT Sloan School, 2009, accessible at:
https://mitsloan.mit.edu/MSTIR/sustainability/EnvironmentalManagementIBMA/Documents/09-089.Environmental%20Management%20at%20IBM.A.Henderson.pdf

ASSIGNMENT: After reading the Environmental Management at IBM (A): Making Sustainability Sustainable Through Passion and Process case, answer the following questions in a report that should be at least 400 words long and cite recent periodical articles meaningfully. (1) Should firms like IBM label their products with carbon labels? Discuss. (2) Should Wayne Balta recommend that IBM pursue initiatives offering significant PR value regardless of their impact on IBM's environmental performance? Discuss. (3) Alternatively, should he push IBM towards being even clearer on what it believed environmental sustainability entailed? (4) At the end of the case, Balta ponders what would be best both for IBM and for the environment. How do the interests of Balta and IBM diverge? How might they converge? Post your report to the “05_IBM_A” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

READ CASE: Rebecca Henderson and Paulina Ponce de León Baridó, Environmental Management at IBM (B): Energy Conservation and Climate Stewardship, Cambridge, MA: MIT Sloan School, 2009, accessible at:
https://mitsloan.mit.edu/MSTIR/sustainability/EnvironmentalManagementIBMB/Documents/09-091.Environmental%20Management%20at%20IBM.B.Henderson.pdf

ASSIGNMENT: After reading the Environmental Management at IBM (B): Energy Conservation and Climate Stewardship case, answer the following question in a report that should be at least 200 words long and cite recent periodical articles meaningfully. What more could IBM do in energy conservation and climate stewardship beyond what was described in the case? Post your report to the “05_IBM_B” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

#6
10/19
Tuesday
Online

MIDTERM PRESENTATIONS

ASSIGNMENT: Develop a PowerPoint presentation on the sustainability efforts of companies in a particular industry. Post it to the “06_MIDTERM_INDUSTRY_PRESENTATION” forum in the Discussions on the SJU Blackboard course website. Information on this can be found at the electronic databases in the St. John's University library consult for the best databases and how they can be searched with Professor Charles Livermore in his Second Life office on Emgeetee Island. Appointments to meet with him in Second Life can be arranged via his email livermop@stjohns.edu or phone at 718-990-5330. He is also available on Skype: livermop . His Second Life avatar's name is Hopalong Oh. Professor Livermore will provide you with a transcript of this discussion if you provide him with your email address during your Second Life conversation. A copy of this transcript must be posted to the “06_MIDTERM_INDUSTRY_PRESENTATION” forum also. It is fine to go in student groups to meet with Professor Livermore in Second Life. In such a case, you will have a shared transcript. Professor Livermore will mail copies of that to each of the class members present. Although this is constructed as an assignment for individuals, if you wish to do it with two, three, or four others in the class, you can submit it as a team product. However, it should be correspondingly richer in scope and quality. In that situation, each team member would post the same PowerPoint presentation and Livermore Second Life meeting transcript.

#7
10/26
Tuesday
Campus

IMPLEMENTING SUSTAINABILITY STRATEGIES

READ: Adam Werbach, Strategy for Sustainability: A Business Manifesto, chs. 3-7 and the conclusion

ASSIGNMENT: Discuss putting a sustainability strategy into effect in at least 500 words. Your report should include consideration of mapping changes in technologies and resources, prioritization of opportunities, core needs, North Star goals, engagement, network, and awareness. Post your report to the “07_IMPLEMENTING_SUSTAINABILITY” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

#8
11/2
Tuesday
Online

COLLABORATION FOR SUSTAINABILITY

Your team should discuss through any modality you wish such as Second Life or email or using one of the chatrooms on the course site the below three MIT Sloan School case studies and develop consensus answers. Each team member should post a copy of your report to the “08_MATERIALS_POOLING” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

READ CASE: Benyamin Lichtenstein, John Carroll, Chris Page, Art Kleiner, and Joe Lauer, Materials Pooling (A): Opportunity and Potential of the Sustainability Consortium, Cambridge: MA, MIT Sloan School, 2008, accessible at:
https://mitsloan.mit.edu/MSTIR/sustainability/MaterialsPooling/Documents/08-057.Materials%20Pooling%20(A).Lichtenstein.pdf

Case Questions: A1: Although Jan Diaz thinks this is an ideal approach, she is wringing her hands about some of the risks, downfalls, and issues they might face. What do you think she should be worried about? A2: How have the Guiding Principles been used to encourage the initial success of the Project. Could they have been used even more? A3: Examine the planning documents for The Big Tent Meeting (Exhibit 2 and Exhibit 3: Materials Platforms for the Value Chains Conference). In retrospect, what do these data suggest about the possible success or failure of the initiative as a whole?

READ CASE: Benyamin Lichtenstein, John Carroll, Chris Page, Art Kleiner, and Joe Lauer, Materials Pooling (B): Challenges to a Collaboration for Sustainability, Cambridge: MA, MIT Sloan School, 2008, accessible at:
https://mitsloan.mit.edu/MSTIR/sustainability/MaterialsPooling/Documents/08-058.Materials%20Pooling%20(B).Lichtenstein.pdf

Case Questions: B1: Initially the Materials Pooling participants were optimistic about the collaboration, but clearly there were risks and challenges they were overlooking. Could any of these challenges have been mitigated up front? What if anything would you have done to improve the success of the Materialís pooling project? B2: Consider the challenges described by participants in the Consortium. In what ways are these challenges (i) specific to the Materials Pooling project, (ii) common to any cross-industry effort around sustainability, and/or (iii) expectable in any multi-organizational collaboration that crosses sectors or industries? Use examples from other cases and your own experience to back up your argument. B3: If you were consulting to Jan Diaz, what would you recommend her to do next? Should she pull out of the Materials Pooling project? Should she continue to support the Consortium on behalf of her company? Either way, how can she use the connections and learning from the Consortium to further progress toward sustainability for her company?

READ CASE: Benyamin Lichtenstein, John Carroll, Chris Page, Art Kleiner, and Joe Lauer, Materials Pooling (C): Pitfalls and Learning from Collaboration, Cambridge: MA, MIT Sloan School, 2008, accessible at:
https://mitsloan.mit.edu/MSTIR/sustainability/MaterialsPooling/Documents/08-059.Materials%20Pooling%20(C).Lichtenstein.pdf

Case Questions: C1: Compare the Senge-Malloch letter (Exhibit 1 in the A Case) Intelligent Materials Pooling Initiative with the notes from the Hex Chrome Working Groupís conference calls in early 2002 (Exhibit 4 in the C Case). What are the key causes for the large gap between the projectís initial vision and its working reality? C2: If you had been on the Hex Chrome Working Group, how would you have tried to resolve the obstacles it faced? How would these issues play out with different materials, or with different players?

#9
11/9
Tuesday

Campus

HUMAN RESOURCES: HOW TO SUPPORT THE CHANGE PROCESS AND BOLSTER EMPLOYEE COMMITMENT. What You Should Know about Sustainability. Strategies You Can Use: Introduce the Concept to Top Executives; Consult on the Implementation; Align Human Resource Systems; Model Appropriate Behaviors; Measure the Benefits.

READ: Hitchcock and Willard (2009), ch. 8

ASSIGNMENT: Discuss how a department in an organization might model sustainable behavior to the rest of the organization. Your report should be at least 400 words with recent germane cited research. Post your report to the “09_SUSTAINABLE_MODEL” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

READ CASE: Richard M. Locke, Rebecca Henderson, Christopher Lyddy, and Cate Reavis, Nike Considered: Getting Traction on Sustainability, Cambridge: MA, MIT Sloan School, 2009, accessible at:
https://mitsloan.mit.edu/MSTIR/sustainability/NikeConsidered/Documents/08.077.Nike%20Considered.Getting%20Traction%20on%20Sustainability.Locke.Henderson.pdf

TEAM ASSIGNMENT: Discuss how Nike might collaborate more robustly with factories, materials, vendors, and other stakeholders to create even more sustainable products. How might the environmental dimension be leveraged more in building the Nike brand? How might this be communicated forcefully to retailers and consumers? The case ends with the statement that a 15-year-old kid wants what's cool. How might sustainability be sold to 15-year-olds as something way cool? Post your report to the “09_NIKE_TEAM_CASE” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

TEAMS (as listed already above): Your team will be the same as previously listed.

#10
11/16
Tuesday
Campus

SUSTAINABLE OR ENVIRONMENTAL PREFERABLE SUPPLY CHAIN MANAGEMENT
What You Should Know about Sustainability. Strategies You Can Use: Purchasing Practices (Embed EPP or sustainable choices into online systems, Embed sustainability language into RFPs and contracts, Use service contracts to align the interests of your vendors with your own, Implement a supply chain environmental management system, Buy green power, Create incentives and checklists for making more sustainable choices, Work with disadvantaged businesses and people as an economic development strategy, Life cycle assessment and life cycle costing); Purchasing Projects (Conduct a waste or purchasing audit, Create a reliable market for a targeted product, Research sustainable alternatives for a specific function or product, Partner an NGO)

DISTINGUISHED GUEST LECTURER: JONATHON CLOUD, CO-FOUNDER AT SUSTAINABLE LEADERSHIP FORUM: http://sustainableleadershipforum.org/. HIS LINKEDIN PROFILE IS AT: http://www.linkedin.com/pub/jonathan-cloud/0/152/163 .

READ: Hitchcock and Willard (2009), ch. 9

ASSIGNMENT: Discuss supply chain management for sustainability. Your report should be at least 400 words and should be based on recent germane cited articles. Post your report to the “10_SCM_FOR_SUSTAINABILITY” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

READ CASE: Rebecca M. Henderson, Joel Conkling, and Scott Roberts, SunPower: Focused on the Future of Solar Power, Cambridge: MA, MIT Sloan School, 2007, accessible at:
https://mitsloan.mit.edu/MSTIR/sustainability/SunPower/Documents/07-042-SunPower-Henderson.pdf

ASSIGNMENT: Navigate to the following website: https://mitsloan.mit.edu/MSTIR/management-simulators/solar/Pages/default.aspx. After watching the student instructional video, play the Solar PV Simulation and report on your experiences with it. Post your report to the “10_SOLAR_PV_SIMULATION” forum in the Discussions on the course SJU Blackboard website.

ASSIGNMENT: Regarding the SunPower case, should SunPower's strategy focus on pricing, process improvements, some combination of the two, or something else? Post your report to the “10_SUNPOWER_CASE” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

#11
11/23
Tuesday
Online

INFORMATION TECHNOLOGY: HOW TO SAVE ENERGY, REDUCE WASTE, AND FACILITATE THE TRANSITION TO A LOW-IMPACT OPERATION. What You Should Know about Sustainability.
Strategies You Can Use: Manage Your Equipment
Purchases; Reduce Energy Consumption (Equipment, Data centers, Cooling, Layout, Efficient use, Data storage); Dematerialize Organizational Operations; Facilitate Efficient Organizational Operations; Support Sustainable Product Design.

READ: Hitchcock and Willard (2009), ch. 10

ASSIGNMENT: Discuss the movement to electronic versions of material things as a sustainability strategy. Your report should be at least 200 words with recent germane cited research. Post your report to the “11_ELECTRONIC_VERSIONS” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

READ CASE: Rebecca M. Henderson, John Sterman, Ramana Nanda, Ventures in Salt: Compass Minerals International, Cambridge: MA, MIT Sloan School, 2009, accessible at: https://mitsloan.mit.edu/MSTIR/sustainability/VenturesInSalt/Documents/08-064.Compass%20Minerals.Henderson.pdf

ASSIGNMENT: Navigate to the following website: https://mitsloan.mit.edu/MSTIR/management-simulators/salt/Pages/default.aspx. After watching the student instructional video, play the Salt Seller Simulation and report on your experiences with it. Post your report to the “11_SALT_SELLER_SIMULATION” forum in the Discussions on the course SJU Blackboard website.

ASSIGNMENT: Discuss the following questions in a report of at least 200 words: How might Michael Ducey pitch his business to investors? On the one hand, the potential for tougher regulation against the use of salt in highway deicing and the food industry was a potential threat as concerns grew about its effects on both the environment and human health. On the other, salt remained a large and important market for which there were at present few substitutes. Salt’s chemical properties as a preservation agent and its ability to “seal” had begun to open up a range of new uses for salt mines, from document storage to the disposal of nuclear waste. Could Michael Ducey provide a compelling case for investors to hold a stand-alone salt company in their portfolio, and how should he continue to deliver the high performance that would be required of his firm as it transitioned into a publicly traded company? Post your report to the “11_SALT_CASE” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

#12
11/30
Tuesday
Online

ENVIRONMENTAL AFFAIRS: HOW TO SUPPORT THE MOVE BEYOND COMPLIANCE AND ECO-EFFICIENCIES TO SUSTAINABILITY. What You Should Know about Sustainability. Strategies You Can Use: Environment Management Systems; Chemical Management Systems; Chemical Substitution; Green Chemistry.

READ: Hitchcock and Willard (2009), ch. 11

ASSIGNMENT: Although Hitchcock and Willard (2009, pp. 222-223) say that employee health and safety and pollution prevention professionals have important roles to play in sustainability, they are not the right functional area to make responsible for a company's sustainability effort. Discuss this in at least 400 words. Post your report to the “12_HEALTH_AND_SAFETY” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

WHETHER AND HOW TO PROMOTE YOUR SUSTAINABILITY EFFORTS. What You Should Know about Sustainability. Strategies You Can Use: Community Based Social Marketing; Cause-related Marketing; Labeling, Certification and Standards; Stakeholder Involvement; Sustainability Reporting; Market Transformation.

READ: Hitchcock and Willard (2009), ch. 12

ASSIGNMENT: Discuss the Obama administration's efforts to create markets for sustainable products. Your report should be at least 400 words and should include relevant cited articles. Post your report to the “12_OBAMA” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

#13
12/7
Tuesday
Campus

HOW TO ACCOUNT FOR ENVIRONMENTAL AND SOCIAL IMPACTS. What You Should Know about Sustainability. Strategies You Can Use: Develop a Metrics Framework and Report on Results (The Natural Step, Triple bottom line/Three E's, Sustainability or environmental management system, Organization's vision or values); Determine What is “Better” (Activity-based costing [ABC], Life cycle costing [LCC], Life cycle assessment [LCA]); Decision Tools too Balance Trade-offs (Brainstorm how to add more value, Weighted criteria charts, Compare a sustainability rating with cost, Leverage emerging ecosystem markets and governmental incentives).

READ: Hitchcock and Willard (2009), ch. 13

ASSIGNMENT: Hitchcock and Willard (2009), pg 260, discuss brainstorming to add more value. Suggest what organizations you are familiar with might do to get more environmental benefits. Your report should be at least 400 words. Post your report to the “13_BRAINSTORMING” forum in the Discussions on the course SJU Blackboard website. Before you submit this report, check it in Turnitin and include at the top of your report the Turnitin scan number and the percentage of questionable material in your report. (More information on using Turnitin is in the Directions for Reports section below.) Also, please note in a sentence that will serve as the last paragraph of your report that you have carefully reviewed the Directions for Reports and confirm that this report is in compliance with all of the rules.

#14
12/14
Tuesday
Online

FINAL EXAMINATION PRESENTATION: IF YOU GOT IT, FLAUNT IT: EVALUATING AND REPORTING SUSTAINABILITY PERFORMANCE

READ: Marc J. Epstein, Making Sustainability Work: Best Practices in Managing and Measuring Corporate Social, Environmental and Economic Impacts. Sheffield, UK: Greenleaf Pub: Berrett-Koehler Publishers, 2008.

ASSIGNMENT: As a team, create a PowerPoint presentation on measuring, evaluating, and reporting corporate, social, environmental, and economic impacts based on your reading of Epstein. You can divide up the work among your team as you see fit. However, everyone should have some meaningful part of the report. Let me know if any team member is failing to respond to team communications or contribute their parts of the project on schedule so that I can institute a remedy. Post your presentation to the “14_FINAL_EXAM_PRESENTATION” forum in the Discussions on the course SJU Blackboard website.

Directions for Reports

(1) Head up each of your Blackboard postings to the Discussions forums on the course site with your name followed by the title of the assignment forum. Please do not get fancy or creative with your subject headings. They should be your name followed by the exact title of the assignment, not variations of it.

(2) Use cited research from St. John's University's eLibrary and the web to expand your information on topics. Use APA style for your citations. You should understand that to obtain a top grade you must use significant and very recent cited research.

(3) In your bibliographies (reference lists) only list sources you have used and cited in the text of your report. Also, all sources used in your report must be parenthetically cited in the text after each of the passages you develop using them. Again, only sources cited in your report should be in your bibliography and all sources listed in your bibliography must be cited somewhere in the text of your report. To use sources without citing them is plagiarism. You are required to familiarize yourself with the academic regulations of St. John's University relating to plagiarism. These are described in the below Academic Regulations section of this course outline. There you will come to understand that penalties can include loss of credit for the work involved, loss of credit for the course, suspension or probation from your program, and even expulsion from the university.

(4) Use mostly sources from journals in the eLibrary rather than non-authoratative web sources. Use the Encyclopedia Britannica rather than Wikipedia when you can. That said, Wikipedia is certainly a place to find leads on current topics. What you must remember is that the quality of its entries varies. So at times inaccuracies and bias occurs in its entries, lessening its usefulness as a cited source.

(5) Contractions are colloquialisms, fine in conversation but unacceptable in formal reports. If you find that you are using contractions in your assignments for this course, please delete those assignments and start again.

(6) The use of disqualifying hedge phrases such as I believe, I think, and I feel diminish the force of your ideas and represent poor writing. Their use will also will diminish your grade!

(7) You should check your spelling and grammar, either by careful proofreading or crafting your responses in a program such as Microsoft Word with a spellcheck utility, before posting. It is unprofessional and unbusinesslike not to do so. Alternatively, you might Google a word you question coupled with the word "definition". If you see dictionary sites come up with the word defined, that verifies it. I realize that some of you are non-native speakers of English. I certainly am understanding and lenient about the errors that might occur in writing due to that. However, regardless of that you should do a spelling check to catch such errors just as I expect native speakers of English to do.

(8) Students are required to screen a number of their reports for plagiarism using Turnitin software before posting them to the Discussion forums on our Blackboard course site. These assignments will have the statement screen your report with Turnitin in the assignment directions. To get started with Turnitin, go to http://www.turnitin.com, click on New Users near the top right of the page, and enter the following class ID and enrollment password.

class ID: 3427732
enrollment password: mgt600

For basic information on using Turnitin, go to http://www.stjohns.edu/academics/libraries/research/plagiarism.sju

Turnitin informs us of the amount of material in reports that is identical or closely paraphrased. This will lead it to give a percentage of the material in a particular paper it considers reproduced. This might well include legitimate quotes or paraphrasing that is properly attributed through normal citation. I will use my judgment in ascertaining the meaning of Turnitin's analysis of your work.

If you have any questions about using Turnitin, send them to turnitin@stjohns.edu

 

Required Textbooks

Darcy Hitchcock & Marsha Willard, The Business Guide to Sustainability: Practical Strategies and Tools for Organizations, 2nd ed.  Earthscan Ltd, 2009.  ISBN: 9781844077663

Adam Werbach, Strategy for Sustainability: A Business Manifesto. Boston: Harvard Business Press, 2009.  ISBN 9781422177709

Marc J. Epstein, Making Sustainability Work: Best Practices in Managing and Measuring Corporate Social, Environmental and Economic Impacts. Sheffield, UK: Greenleaf Pub: Berrett-Koehler Publishers, 2008.  ISBN: 9781576754863

These books are stocked in the Queens bookstore.

Grading
70% Interactive and other assignments
20% Final examination course project
10% Social Networking project (LinkedIn)


A94-100
A-90-93
B+87-89
B84-86
B-80-83
C+77-79
C70-76
F0-69

Report length - I often specify minimum lengths to try to guide students. Generally, what is expected in response to an assignment is a report with a university level of sophistication developed through e-library and/or Web research as opposed to an “off the top of your head” naïve, unsophisticated answer. That is, ignoring the textbook and related literature is a recipe for doing less well than providing work grounded in cogent research. Germane personal experience is very useful for grounding your comments too. So, I do not base grades by the number of words in them. However, just presenting a quick comment without reference to the associated public discourse on the topic is generally not going to result in a top grade. Another thing to avoid is repeating the answer of other students who have posted their work prior to your posting. Sometimes this might be difficult if you have not read some of the recent articles on the subject in the e-library, Google News, the web, etc. Caveat: provide citations of your sources. All that I am saying is that this is a university level course, so aim to present university level work in your reports.

Academic Regulations

Students should familiarize themselves with the university's academic honor pledge: http://www.stjohns.edu/media/3/bcdbb48185c44fc1afcebd29072461b8.pdf . In particular, you must cite in the text of your reports the specific sources of material that you used. You must always put verbatim quotes within quotation marks in your work, providing clear citations to the specific sources and pages in them where the original appeared. The St. John's University library has prepared information to help you clearly understand plagiarism: http://new.stjohns.edu/media/3/fff33cd05bf644dc9ea206b7cdf6c933.pdf .

 

ADA Requirements

Students with Disabilities should familiarize themselves with chapter 6 of the Student Handbook, which covers accommodations and related procedures.  This is available at: http://www.stjohns.edu/campus/handbook/chapter6/disabilities.sju